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PHOTO: Fashion labels such as Kenzie Kapp have created matching face mask for the 2020 Kentucky Derby.

Style September 4, 2020

Kentucky Derby 2020 fascinators and face masks are making a fashion statement

PHOTO: People exit a Target store in the Midtown Manhattan neighborhood of New York, Aug. 19, 2020.

View Press via Getty Images, FILE

Style September 3, 2020

Labor Day Sales 2020: Browse the best in fashion, beauty, home and more

PHOTO: In this July 21, 2020, file photo, an exterior view of Macy's retail store is shown in Pembroke Pines, Fla.

Johnny Louis/Getty Images, FILE

Style September 3, 2020

Macy’s, Bloomingdale's plan smaller standalone stores outside of malls

PHOTO: The second doll in the Barbie Dia De Muertos Collection designed by Mexican-American designer Javier Meabe is pictured in a image released by Mattel on Sept. 2, 2020.

Style September 2, 2020

Barbie announces 2nd doll in Dia De Muertos collection

PHOTO: Singer Adele poses with her hair styled in Bantu knots in an image posted to her Instagram account.

adele/Instagram

Style September 2, 2020

Adele's Bantu knots face backlash: Cultural appropriation or appreciation?

Style September 1, 2020

Nike launches its 1st maternity line

PHOTO: Feel empowered to look good ? for good ? with MAC VIVA GLAM, now starring Rosalía.

Style August 31, 2020

Rosalía joins MAC Cosmetics as newest Viva Glam Ambassador

PHOTO: Lady Gaga accepts the Song of the Year award for "Rain on Me" onstage during the 2020 MTV Video Music Awards, Aug. 30, 2020, in Los Angeles.

Kevin Winter/mtv Vmas 2020/Getty Images

Style August 31, 2020

Lady Gaga's face masks steal the show at MTV 2020 Video Music Awards

PHOTO: Terrinique Penne found a way to increase sales for Kurlee Belle haircare amid the coronavirus pandemic.

ABC News Photo Illustration, Kurlee Belle, Product shots by Shawn Hanna

Style August 31, 2020

How this beauty business owner increased sales by 100% amid COVID-19

PHOTO: Atkins poses in front of a wall of nail polish at his former salon.

Courtesy Darnell Atkins

Style August 31, 2020

Viral manicurist Nen10doe defies gender norms in the cosmetics world