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June 5, 2019

Pride Month fashion and beauty collaborations that support LGBTQ causes

WATCH: What is LGBT Pride Month?

June is Pride Month, and pride-themed collections are in stores everywhere. But some brands go a step further and have pledged to direct a share of their profits to LGBTQ causes.

On May 30, H&M released an ad campaign for its "Stay True Stay You" collection that stars actress and LGBTQ advocate Laverne Cox as well as social media star Rickey Thompson.

In addition to designing Pride-themed clothing, the major retailer has also vowed to donate 10% of global sales from this collection to support the work of the United Nations' Free & Equal campaign.

The line includes colorful t-shirts, accessories, shoes, and more that include empowering words such as "everybody is free to love" and "proud."

(MORE: ASOS' latest Pride collection with GLAAD gives back in a big way)

There are also lots of splashes of rainbow decorated items that are a nod to the gay pride flag.

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Love is for all! 10% of the sales price of this collection will support the work of the @free.equal campaign. #HM Printed body: 0784383001 Short T-shirt: 0768556001 Cap with an appliqué: 0762374002

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"My life changed when I started embracing more fully who I am," said Cox in a statement on H&M's website.

Like H&M, there are lots of other fashion and beauty Pride collaborations that will donate to charities this year.

Scroll ahead to learn more about some of these virtous brands that will keep you on trend through Pride month and beyond.

Under Armour

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Special edition UA #Pride HOVR SLK. Ready to support Pride parade marchers across the world. #UnitedWeWin Under Armour is proud to support @AthleteAlly in their mission to champion equality and create an inclusive community for all athletes.

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Under Armour has created a line of "United We Win" apparel and Pride-themed sneakers where proceeds and support from funds made will be given to Athlete Ally which is an orgnaization committed to educating and activating athletic communities to eliminate homophobia & transphobia in sports.

Tarte

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Happy #Pride month, tartelettes! 💜🏳️‍🌈 Iggy is back with a colorful tutorial to kick off the celebration of Pride! GET THE LEWK: 🌈NEW #jessiepaegextarte let it rain-bow eye set 🌈#exteriorglamxtarte lash set in 0-100 #crueltyfree #rethinknatural #tartepride

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Editor's Picks

This multi-colored Let it Rain-bow Eye Set was created in collaboration with blogger Jessie Paege, and has donated $25,000 to The Trevor Project -- a leading national organization providing crisis intervention & suicide prevention services to LGBTQ+ young people under 25.

Teva

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A collab and a celebration all in one. 🌈 This year we've teamed up with musicians @teganandsara for our most colorful collab yet. For every rainbow flatform sandal sold, we’re donating $15 to the @teganandsarafoundation for LGBTQ+ youth to attend summer camps that boost confidence and leadership skills in a nurturing environment. Shop here: http://bit.ly/teva_pride. #strapintofreedom #Pride 📸: @steveakation

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These rainbow-soled chunky Teva sandals are cute and comfy looking. For every flatform sold, the brand is donating $15 to The Tegan and Sara Foundation which is fighting for economic justice, health and representation for LGBTQ girls, women, and everyone in the community.

Morphe

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Introducing the PRIDE Live in Color Collection. 🌈 This palette & brush set were created so you could stand out, live proud, & show off the truest version of you. 🏳️‍🌈 25L Live in Color Artistry Palette - $20 Live in Color 7 Piece Eye Brush Set - $28 🏳️‍🌈 Launching 6.5.19 @ 10AM PST 🏳️‍🌈 100% of net proceeds from this collection will be donated to the @TrevorProject during our pride celebration to help fund 24/7 suicide prevention & crisis intervention services for LGBTQ youth. ❤️🧡💛💚💙💜 #MakeLifeColorful

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Officially available to shop on June 5, Morphe has released a Pride Live in Color collection that includes a eyeshadow pallette with 25 vibrant shades. There is also a seven piece eye brush set. With these new picks, 100 percent of net proceeds will be donated to The Trevor Project.

Gap

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“We need to see our children for who they are, not just who we want them to be, but who they actually are. Right now. Today. And allow them to continue to grow and change.” – author, social activist, and mother @jodiepatterson with her transgender son, Penel #ChosenFamily - Introducing our new Pride Month tees. From 5/26/19 to 7/6/19, Gap will donate 15% of sales from the Pride collection to the United Nations Foundation in support of the UN Free & Equal Campaign for LGBTI equality. To learn more about the UN Free & Equal Campaign, visit unfe.org. While supplies last. Up to $100,000.

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Gap's touching Love All Ways Pride collection has promised to donate 15 percent of sales the United Nations Foundation in support of UN Free & Equal, a global campaign of the UN Human Rights Office to promote equal rights and fair treatment for lesbian, gay, bisexual, transgender, and intersex (LGBTI) people globally.

Beauty Blender

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THE MORE THE MERRIER 🤗 We brought back some of your fav blender colors to celebrate PRIDE! Tap to see the entire collection now thru 6/30 and 10% of all proceeds from our pride page will be donated to LGBTQ causes via the Human Rights Campaign. 🌈 #BBGotPride

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Beauty Blender has brought back blenders in hues that scream "Pride!" On top of that, ten percent of all proceeds from anything on the brand's Pride page will be donated to LGBTQ causes through the Human Rights Campaign.

Banana Republic

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Introducing #Pride2019. Celebrate equality for all, each and every day, with a rainbow of options—from our BR family to yours.

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Banana Republic's capsule Pride collection includes everything from colorful rainbow banana graphic totes and socks to tees and pouches. Fifty percent of profits made from each piece will be donated to the UN Free & Equal campaign; an unprecedented global UN public information campaign aimed at promoting equal rights and fair treatment of LGBTI people.

Youth To The People

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Youth To The People was created with one mission in mind -- TRUE BEAUTY IS IN UNITY⠀ +++⠀ The beauty of standing together, as one, to protect our planet and our voice. Celebrate your skin and the LGBTQ community this Pride with our Superfood Cleanser Pride Edition. ⠀ +++⠀ We are proud to be donating 100% of the profits up to $50,000 from this limited-edition cleanser to @GLSEN, the leading organization dedicated to creating safe and inclusive K-12 schools for LGBTQ+ youth. ⠀ +++⠀ Let's stand together. Available @Sephora now / available on our website 6/6.

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Youth To The People has created a Pride-themed edition of its Superfood Cleanser with a commitment of giving 100 percent of proceeds (up to $50,000) to GLSEN, the leading education organization working to create safe and inclusive schools for LGBTQ students.

Converse

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2019 marks the 50th Anniversary of the first Pride, a rebellious fight for equality that has since grown into a symbol of the incredible social progress. We are committed to supporting movements for positive social change and amplifying youth voices. This year is no different with the launch of our Pride Collection, partnering with six individuals connected to the LGBTQ+ community who show the power of expressing one's true self. In celebration of our annual Pride Collection, contributions are supporting @ItGetsBetter @OutMetroWest & @FenwayHealth. The full collection will be available in North America today May 6th, in Europe May 21st and in China beginning June 5. #ConversePride

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Continuing the brand's committment to supporting movements for positive social change, Converse launched a collection unisex Chuck Taylor sneakers, t-shirts, and a hat with contributions being made to powerful organizations such as It Gets Better, OUT MetroWest,, and Fenway Health.

Milk Makeup

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HI MILK FAM, HAPPY #PRIDEMONTH 🌈✨ - Celebrate and wear your pride this month with our Wear Your Pride set featuring: 💖Full size #glitterstick 💖mini #holographicstick in Stardust 💖mini #kushmascara 💖v cute rainbow pouch - We love our LGBTQIA+ community and want to celebrate this month by supporting our fam through @lgbtcenternyc by donating 100% of our net proceeds! Shop this set on milkmakeup.com for $28 ($52 value) 💖 @sephora

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With the purchase of each Wear Your Pride set, which includes a full-size Glitter Stick, mini Holographic Stick in Stardust, and a rainbow pouch, 100 percent of net proceeds will be donated to The Center which is a NYC-based organization providing programs for health, wellness and community connection.

Urban Decay

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OK liners now let's get in formation ✨ New shades of Heavy Metal Glitter Eyeliner in Goldmine, Disco Daydream, Volume, Studio, Gunmetal, Starfire, Stonewall and Stage Dive are ready and waiting for you — shop now using the link in our bio! #UrbanDecay #SparkleOutLoud ✨ #Makeup #Beauty

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The popular cosmetics company is donating 25% of all proceeds from sales of the Heavy Metal Glitter Eyeliner in Stonewall to benefit The Stonewall Foundation — an organization that helps to strengthen the LGBTQ movement and support organizations, projects and scholarship programs.

Ralph Lauren

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Yellow for sunlight. As told by television and film actress @JosieTotah. . “For me, yellow and sunlight mean visibility. It says, ‘Hey, we see you, we support you, we love you, we recognize you,’” says Josie. . Every color tells a story. . Explore all the colors of the rainbow flag and the full #RLPride campaign through the link in bio. . When you shop the Pride graphic tee, 100% of the purchase price is donated to @StonewallFoundation. When you shop the Pride hoodie, hat, tote, and Polo shirt 50% of the purchase price is donated. . @PoloRalphLauren

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The brand has created a 5-piece gender neutral collection for adults and children. One hundred percent of the purchase price from the sale of each graphic tee and 50% of the purchase price from the sale of each Polo shirt, hoodie, hat and tote will be donated to the Stonewall Community Foundation, benefiting an international network of LGBTQIA+ organizations.

(MORE: Winnie Harlow channels RuPaul for 25th anniversary of M.A.C. Viva Glam campaign)

MAC Cosmetics

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@troyesivan and @jacobbix glam for the acceptance of the LGBTQ+ community. 💄 What do you GLAM for? #VIVAGLAM

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Through MAC's new "MACtivists" platform, the cosmetics brand has promised to donate to the LGBTQ community through sales made from their iconic "Viva Glam" lipsticks.