How fetch!
On Monday, Coach debuted its Fall 2021 collection with the help of Megan Thee Stallion and some inspiration from the iconic early 2000s movie "Mean Girls."
The "Body" singer shared a clip from the campaign along with the caption, "The Htown Hottie aka the Hot Girl @coach aka Thee Black Regina George..."
In the video, Megan channels the character while wearing a Coach monogram sweatshirt and skirt combo as she twerks on a football field, while her classmates share gossip and rumors -- much like a scene in the teen comedy.
"Don't let the hot girl [stuff] fool you. She's more than that," the parody begins. "Where shall we start?"
"Each of her dogs has its own bedroom," one actor shared during the clip, while another reveals, "Her nails are so long, she accidentally gouged my eye out. And it was awesome!"
Since posting, Megan's post has received more than 4 million views with a fun comment from Coach saying "On Tuesdays we wear Coach" -- which is a play on the famous "Mean Girls" line 'On Wednesdays we wear pink.'"
The video is a part of Coach's Forever Season Two Fall 2021 collection that was created in collaboration with photographer Juergen Teller and the Coach Family, and accompanied by "pre-show" entertainment written and directed by Frances Frances.
The latest line is centered around "creature comforts," and the brand explained that it was inspired by our indoor and outdoor worlds mixing.
Coach's fall collection features loose silhouettes, plush oversized shearling coats and leather jackets created in collaboration with the American outerwear brand Schott NYC. The brand described it as "a charming menagerie of creatures embroidered on ready-to-wear and accessories, and a reimagination of the house's Rogue carryall."
"I have always loved exploring the intersection of fashion and pop culture at Coach," said creative director Stuart Vevers in a statement. "I am excited to bring my latest vision for the house to life via 'Coach TV.' I wanted both the collection and the presentation to make sense and resonate in these unique times and I am excited to share both in a way that I hope will entertain and inspire."
In addition to Megan, Coach also tapped Jennifer Lopez, Michael B. Jordan, Kaia Gerber, Tavi Gevinson and Riverdale stars KJ Apa and Cole Sprouse for other nostalgic videos.