Scorecard Research Beacon
Search Icon
Shop March 16, 2023

9 new natural hair products for glorious curls, coils and kinks

WATCH: Mom teaches her daughter to love her natural hair

Through the years, more brands have continued to create and cater their products to meet the needs of those with natural hair.

From celebrity-backed companies such as Tracee Ellis Ross' Pattern Beauty and Issa Rae's Sienna Naturals to emerging brands such as Wakati and Bread Beauty Supply, these labelsare creating products that promote healthy hair care for people with curly, coily and kinky hair types.

MORE: Mickey Guyton's 'Love My Hair' is based on this inspiring 14-year-old

Whether you are looking for a great new styling tool or a go-to set filled with essentials, "Good Morning America" has curated a list of some of latest innovations for those who embrace their natural hair.

By clicking on these shopping links, visitors will leave Goodmorningamerica.com. These e-commerce sites are operated under different terms and privacy policies than Goodmorningamerica.com. ABC will receive a commission for purchases made through these links.

Bread Beauty Supply

Hair Oil Everyday Gloss

Price: $24 · From BREAD BEAUTY SUPPLY

This highly favored silicone-free oil is the ultimate mane multi-tasker for soft and smooth curls that shine. Key ingredients include kakadu plum oil to treat the scalp, safflower oil to coat and protect strands and capryl capric triglycerides for a healthy glossed look that lasts. 

Pattern by Tracee Ellis Ross

PATTERN by Tracee Ellis Ross Winter Curls & Coils Kit

Price: $35 · From PATTERN by Tracee Ellis Ross

Give or get for yourself the gift of gorgeous curls with this limited edition set. It includes the brand's Hydrate Shampoo, Heavy Conditioner, and Styling Cream -- which are all great for showing your winter hair some extra love. 

Briogeo

Don't Despair Repair Rice Water Protein + Moisture Strengthening Treatment

Price: $42 · From Briogeo

While this brand new launch from Briogeo works on fine, medium and thick hair textures, it's perfect for strengthening naturally curly and coily hair types. With the perfect balance of protein and moisture, the formula's key rice-protein ingredient works like a charm to protect strands from damage. It's also infused with B vitamins for shine and algae extract for an extra blast of hydration. 

MORE: Expert tips for maintaining Black hair while working out

Wakati

Non-Aerosol Leave-In Conditioning Mist

Price: $9.99 · From Wakati

Revive and refresh curls with a few spritzes when you use this beloved conditioning mist. Key ingredients include shea and jojoba oil -- both work together to deliver lots of hydration. 

Sienna Naturals

Curl Elixir Primer & Conditioning Spray

Price: $20 · From Sienna Naturals

From actress Issa Rae's recently launched line, this conditioning spray works to successfully reduce frizz, define curls between wash days. 

SheaMoisture

SheaMoisture Moringa & Avocado Power Greens Sulfate Free Shampoo 13 oz.

Price: $8.29 · From SheaMoisture

Give thirsty curls the gift of drinking up this super moisturizing shampoo that's formulated with powerful super greens such avocado, kale, matcha and more.

Baby Tress

3-in-1 Edge Styler™ Tool

Price: $15 · From Baby Tress

This uniquely crafted 3-in-1 edge tool is amazing for shaping, swooping, slicking and overall styling for strands surrounding the hairline. It features a small comb, boar brush bristles and a pointed tail for easy use.

Melanin Haircare

Twist-Elongating Style Cream

Price: $16.99 · From Melanin Haircare

This potent, multitasking styling cream work define, moisturize and detangle everything from coils and curls to braids and twist. Ingredients such as aloe vera, rosehip seed oil and castor oil also work together to promote hair growth. 

Adwoa Beauty

Baomint Bestsellers Holiday Kit

Price: $39 · From Adwoa Beauty

Enjoy this holiday-themed mashup of Adwoa Beauty's bestsellers including the brand's Baomint moisturizing shampoo, deep conditioning treatment and leave-in conditioning styler.

Editor's note: This was originally published on Dec. 13, 2021.