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Shop April 3, 2023

Gwen Stefani's new makeup includes eyeshadow inspired by her 1998 blue hair

WATCH: Our favorite Gwen Stefani moments for her birthday

Gwen Stefani's makeup line, GXVE by Gwen Stefani, has dropped new eye products at Sephora.

The newest products are the Paint It Up Clean 24-hour cream eyeshadow (available in matte and shimmer finishes), eight new shades of the 24-hour waterproof gel pencil eyeliner, and the Can't Stop Staring Clean lengthening and lifting mascara.

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A post shared by GXVE Beauty by Gwen Stefani (@gxvebeauty)

In a video on Sephora's website, Stefani says most of the seven Paint It Up colors are for everyday wear.

"But there's also two really fun colors," she says, including one called "1998."

PHOTO: Gwen Stefani during the 1998 MTV Video Music Award Arrivals at Universal Studios, Sept. 10, 1998, in Universal City, Calif.
Jeff Kravitz/FilmMagic, Inc. via Getty Images
Gwen Stefani during the 1998 MTV Video Music Award Arrivals at Universal Studios, Sept. 10, 1998, in Universal City, Calif.

She explains, "1998 is funny because it's a blue. ... The inspiration was [the] 1998 MTV Awards when I had blue hair. So I can't wait to see what everybody does with this color."

The makeup brand has been posting its new launches on Instagram with tips on how to use the products. For example, you can use the cream eyeshadows as an all-over shadow, an eyeliner and more.

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A post shared by GXVE Beauty by Gwen Stefani (@gxvebeauty)

Last June, GXVE by Gwen Stefani launched new series of longwear lip products, including the one Stefani uses to create her signature red lip.

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GXVE BY GWEN STEFANI Paint It Up Clean 24-Hr Cream Eyeshadow

Price: $20 · From Sephora

GXVE BY GWEN STEFANI Line It Up Clean 24-Hr Gel Pencil Waterproof Eyeliner

Price: $20 · From Sephora

GXVE BY GWEN STEFANI Can't Stop Staring Clean Lengthening & Lifting Mascara

Price: $20 · From Sephora