April Fools' Day joke? Lip Smacker and Crayola create cute new collection

By Jacqueline Laurean Yates

Lip Smacker recently introduced a vibrant eye-catching new collaboration with Crayola.

On Sunday, Lip Smacker posted a rainbow-colored photo lineup of lip balms dressed up in the classic Crayola design on Instagram. The caption noted, "Your day is about to get a little more colorful!"

View this post on Instagram

Your day is about to get a little more COLORFUL!🌈 Introducing our NEW #LipSmackerxCrayola Collection, featuring a rainbow of colors and flavors to brighten up every day! #NationalCrayonDay #LipSmacker #Crayola #BestFlavorForever #rainbow #lipbalm

A post shared by Official Lip Smacker (@lipsmackerbrand) on Mar 31, 2019 at 8:30am PDT

People were excited to learn about the new collaboration and left comments such as "Sooo cute! I don’t think I’ll ever give up my Lipsmackers." Another was skeptical and said, "I'm scared this an April fools day prank."

According to "Allure," the new collection will include an eight-piece Lip Balm Party Pack, Crayola Lip Balm Trio, and a Crayola Liquid Party Pack ranging from $6 - $11. Each of the pieces have names such as Jelly Bean and Firefly Red Punch that mimic real crayola colors. The best part: they are scented!

The new collaboration is slated to launch at Target this month.