WATCH: October Deal Drop Days continue with these top deals
Amazon's second major shopping holiday of the year, Prime Big Deal Days 2025, is officially here, and the savings are serious.
For two days this October, Prime members can score deep discounts across tech, home, fashion and beauty, with many of the best deals clocking in at 40% off or more.
Shoppers can expect everything from Shark vacuums and Kindles to Ninja blenders and cult-favorite beauty brands to be part of the markdowns.
If last year's event is any indication, Amazon will rotate lightning deals and limited-time flash sales throughout the day, so it pays to check back often.
We're curating the top deals starting at 40% off, broken into easy-to-browse categories so you can skip straight to what you're shopping for, whether it's a new smart home device, a cozy fall wardrobe refresh or that luxe face cream you've been eyeing.
Bookmark this page and refresh frequently, as we'll keep updating with fresh picks as Prime Day unfolds.
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Prime Big Deal Days & more sales!
SEEN on GMA & ABC ||
40% OFF or MORE ||
$25 or LESS ||
$100 or LESS ||
APPLE ||
ALTERNATIVE SALES ||
BEAUTY ||
BOOKS ||
ESSENTIALS ||
FASHION ||
FURNITURE & MATTRESSES ||
GMA FAVORITES ||
HOME & KITCHEN ||
PRIME BIG DEAL DAYS ||
SEASONAL ||
TARGET CIRCLE WEEK ||
TECH ||
TRAVEL & LUGGAGE
Prime Day home deals
Instant Pot Duo Plus 9-in-1 Multicooker
Price: $69.99 · 50% Savings
From Amazon
Original: $139.99
Ninja Blast Portable Blender
Price: $39.99 · 42% Savings
From Amazon
Original: $69.99
UGG Whitecap Plush Throw Blanket
Price: $57.97 · 46% Savings
From Amazon
Original: $108
CAROTE 16 Piece Pots and Pans Set Nonstick
Price: $109.99 · 45% Savings
From Amazon
Original: $199.99
SAMSUNG 65-Inch Class QLED 4K LS03D The Frame Series
Price: $1,197.96 · 40% Savings
From Amazon
Original: $1,997.99
Shark AV2501S AI Ultra Robot Vacuum
Price: $229.99 · 58% Savings
From Amazon
Original: $549.99
Bose QuietComfort Bluetooth Headphones
Price: $199 · 42% Savings
From Amazon
Original: $349
Amazon Fire TV Stick HD
Price: $17.99 · 48% Savings
From Amazon
Original: $34.99
AUTOMET Womens Fall Outfits Fashion Clothes Shacket
Price: $14.99 · 50% Savings
From Amazon
Original: $29.98
adidas Mens 3-Stripes Tricot Opem Hem Track Pants
Price: $21.84 · 51% Savings
From Amazon
Original: $45
Curology Lip Balm, Nourishing Hydration with Shea Butter for Dry Chapped Lips, Subtle Passion Fruit
Price: $1.48 · 63% Savings
From Amazon
Original: $4
RAW SUGAR Simply Body Wash - Pineapple + Maqui Berry + Coconut, Moisturizing & Brightening Bath & Shower Gel, Sulfate-Free, Paraben-Free & Vegan (Pack of 3)
Price: $13.50 · 54% Savings
From Amazon
Original: $29.97
EVALESS Striped Sweater Vest Tank Topm Track Pants
Price: $19.59 · 42% Savings
From Amazon
Original: $33.99
FOREO Bear 2 Advanced Toning Microcurrent Facial Device
Price: $239.40 · 40% Savings
From Amazon
Original: $399
grace & stella Under Eye Mask
Price: $22.79 · 50% Savings
From Amazon
Original: $46
PURA D'OR Original Gold Label Anti-Thinning Shampoo
Price: $21.36 · 46% Savings
From Amazon
Original: $39.99
